I’ve been reading the book “the World Is Flat” By Thomas Friedman. It has an interesting take on everything that’s been happening. What I really like about it is the fact that it’s really up-to-date. The copy I have with me is the 2006 edition. This book is talking about technology that is not yet even available in the Philippines. It contends that the rise of technology, the fall of the BErlin wall, and several other things has led to globalization 3.0 wherein India, China, Eastern Europe, and Latin America are the emerging powers. I've only read until the 3rd chapter and so far India and China have been the only countries that were heavily discussed. He talked about this new term that really caught my attention - zippies. Zippies, as opposed to yuppies, are from Generation Z, eager to improve themselves and enjoy the good life. Most of these zippies were supposedly from the countries/territories I mentioned earlier. If India was becoming the Silicon valley of Asia, if China was attracting so many investors, if our Asian neighbors are constantly improving (this info I got from friends), what about the Philippines?
Fact is, we aren't all that technologically advanced. Our leadership in this country doesn't seem geared to real and long term growth. Everyone wants to leave and be a nurse in the US or Europe. How are we ever going to take advantage of this flattening world if we can't really carve our niche since no growth is going in that direction?
I really think that the hope of this country is in tourism. We haven't really done well in the tech department and hell we haven't really been training people for that. We are able to get people in to the BPO industry but we don't really have the kind of volume and drive to make BPO our competitive advantage. Don't get me wrong... BPO is something that the Philippines should look into. A lot of changes have to be made especially in the mindset of people. A necessity isn't such a bad thing. (I thought of a lot of other things a while ago but I lost the thought. I'll update later.)
Anyway, in the end, through the process of elimination I realized that the industry for the Philippines to capitalize on is tourism. We are probably the one country that has the most to offer. Indonesia may be the biggest archipelago but i think the philippines has a lot more to offer. Of course a lot of changes have to be made in terms of marketing the philippines. Personally, I want bohol to be marketed as the top destination but i don't think that's really my choice. I can't really think about the really large steps that have to be undertaken because they just wouldn't be useful to me. SO here's what I want to do...
My mom is already starting a travel agency. WHat i can do is go to that travel agent seminar i've always wanted to go to. Hopefully i wouldn't just learn about how to run a travel agency, I'd get to network. If I can build a network, we can start a company or a group that would market the Philippines as a whole with different members of the group assigned to different islands. This way there is a more wholistic view of the Philippines and travelers are given more options. SInce i want to learn CHinese, I'm seriously thinking of going to CHina to study on Sept 2007. This would give me just enough time - a month - to take the tour guide seminar in Bohol. It isn't just a source of cash. It's about knowledge, knowledge is power. The more i know about bOhol the better I can market it. WHen i'm in China already, I can market the group to the chinese doing the same thing MR. Sultan - the biggest travel agent in Bohol - is doing. Imagine the possibilities if the person they are dealing with is speaking chinese and that person is me...
I also want to have the chance to go to India. it may be a generally poor country. But if thomas friedman is right and more and more indians have disposable incomes and wanting to have the good life then India is a goldmine for me.
So many things to think about.... so many things that can be done and will be done.. just one Care Uy...
I'm gonna sleep now... i have to get up in 3 hours. smudge!